Seeking inspiration from the nearby flora and fauna
I studied Graphic Design at Coventry University, where during my degree show I was approached to work at the independent publisher DHP Ltd.
My creative approach—no matter the medium—is to listen to the client and ensure that their expectations are always met. This approach has led to me working alongside some of the biggest manufactures in the fishing industry.
For me, the design is all about the interpretation of an idea and making that idea into a truly memorable design and experience for the client.